System Marketing - The term is defined differently. On the one hand, it means the system offer in the supplier industry. A complete system, such as a dashboard, is delivered there, with the supplier purchasing system house components himself.
Furthermore, system marketing is also understood to mean the image and competence design that enables the profile and image of a brand to be transferred to other products. B. the system brand "Jil Sanders" with clothing, cosmetics and accessories.
English 
German 