Selling price structure

Sales price structure is the emphasis on weighting price levels within the range of a retail store. The sales prices are determined by quality, appearance or degree of fashion. Because quality is more important than price for one consumer and price is more important for another than fashion, a retail store usually has different price ranges within a price range, from which the sales price structure is formed. The sales price structure of the goods sold gives the retailer important information for his purchasing and calculation policy.

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