Sales loyalty

Loyalty to sales means that after selling a product, the seller is unsure whether his decision was correct. Sales loyalty is a form of cognitive dissonance. It can have the following causes: The seller has:

  • den Kunden unzulänglich oder falsch informiert (disinformation)
  • exploited the customer's morbid shopping addiction
  • sold to a customer with a low credit rating
  • sold to a customer with a bad image
  • asked for a price that was too low
  • sold at the wrong time (too early or too late)

Der Verkäufer kann seine kognitive Dissonanz beseitigen, indem er seine Entscheidung widerruft oder bestätigt, das heißt innerlich rechtfertigt.

Was the explanation to "Sales loyalty"Helpful? Rate now:

Weitere Erklärungen zu Anfangsbuchstabe "V"