Lock-in effect

The lock-in effect means that a market or customer is “locked in” by a product that is widely recognized and used by a large majority of users because it has become a standard. It is therefore not worthwhile to switch to another, less common product, even if this is better and cheaper, because compatibility and familiarity with the standard product are advantages that cannot be obtained.
The combination of knowledge that cannot be imitated and the time advantage in creating new knowledge over the competition result in considerable advantages for the companies concerned. This phenomenon is known from the software industry: Microsoft or SAP, for example, only incur a few additional costs when selling another copy of a software program. Once you are a market leader, you can easily stay that way.

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Further explanations for the first letter L