Consumer climate describes the mood and willingness of consumers to spend on consumer goods. The consumer climate is subject to strong fluctuations over time. It is essentially influenced by the economic development of the economy, the development of prices, the development of wages and political decisions and events. In order to determine changes in the consumer climate, consumer surveys are carried out by market and opinion research institutes.
Consumer climate
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Weitere Erklärungen zu Anfangsbuchstabe K
- Contracting policy
- Movement of capital
- Customer typology
- Classic dichotomy
- Net present value method
- Comparative competitive advantage
- bill of lading
- Customer service policy
- Communication mix
- Export of capital
- Capital requirement planning
- Imputed depreciation
- Customer contribution margin
- Cost unit accounting
- Buyer reach