What is CO2 neutral?
CO2 neutral refers to achieving net zero CO2 emissions. It is used in connection with business processes that release carbon dioxide into the atmosphere, e.g. B. Transportation, Manufacturing, and Computers. Climate neutrality can be achieved by developing processes that do not consume fossil fuels, but realistically more likely to be achieved by purchasing emission certificates or by taking measures to compensate for released material, such as planting trees.
Carbon neutrality is a key issue in computing as these technologies tend to consume a lot of energy. Data centers in particular are known for their high energy consumption and large carbon footprint.
Companies with massive data centers such as Facebook, Microsoft and Google have made increasing efforts in recent years to reduce their dependence on fossil fuels. Energy is a huge cost in data centers that is expected to grow as the price of fossil fuels continues to rise. The possibility of carbon taxation is also a risk that companies need to mitigate.
Tracking energy and carbon emissions can also be a powerful marketing and branding tool for large tech companies, especially if they are also exposed to attacks by environmental groups on their energy use. In 2010, Greenpeace sounded the alarm about the potentially damaging effects of cloud computing, which relies on massive data centers that consume enormous amounts of energy. The organization also urged cloud computing providers to switch to green energy to reduce the environmental impact of energy use in the data center.